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How To Produce The PERFECT Viral Ebook
Viral marketing is probably the number one method for generating traffic and sales - IF it is set up properly. Take the case of a viral ebook - which means a book that can be passed from one person to another bringing benefits (profits) for each party in turn. How is this achieved? The basic concept is that the book contains links to affiliate products. When a reader of the book makes a purchase from a link then the affiliate receives the commission. The creator of such a book will allow some of the links to be 'rebranded' which means a person (who we will refer to as the rebrander) can replace them with his own affiliate codes thus collecting commission. This is the obvious incentive for him to pass the book around and begin the viral progression. If we want to maximize the benefits for everyone and create the perfect viral ebook we need to have THREE key factors in place. 1) Wide Distribution There are many permutations in the ways that you can offer an ebook. It can be free or paid, and for either option you can charge for rebranding or offer it free; plus you can have part customization or full customization. On top of that, for a paid book you can offer resale rights and even the right to grant resale rights. Let's keep it simple. What we want is the widest possible distribution so that we get the most commission from the affiliate links. So we will have a FREE book and FREE rebranding rights. 2) Quality Affiliate Links It goes without saying that your book should contain good content on a topic of interest. But will readers click on those affiliate links ? The answer is 'NO' if you copy the poor example of many authors, for instance: - have you ever opened an ebook and been faced with a barrage of affiliate links? - or seen affiliate products which have nothing to do with the theme of the book ? For example in a book about hypnotism you get a link to a web hosting company. So what is the best way? The secret is to have highly relevant links and weave them naturally into the content in a low key style without appearing to push for a sale. So when you discuss a particular topic and want to show where more detail can be found, or how a particular problem can be solved, that's where you can mention the affiliate product as a source of further information. If you want to see really good examples of how to do this read the free book at the end of this article. See - that last sentence was an ACTUAL working example of how to weave in a link. 3) Maximum Return For Both Parties You need to get the rebranding balance right. If you give away an ebook and allow all the affiliate links to be rebranded that is a great deal for the rebrander - but what do you get out of it? No affiliate commission, just subscribers maybe for your mailing list if you have a sign-up form in the book. Conversely if you hand out only a few affiliate links for rebranding then that provides little incentive for the rebrander to distribute the book. Ideally what you want is the maximum motivation for your rebrander which would be * to allow free rebranding * to allow ALL the links to be rebranded but in a way that you can still benefit. Can that be possible? Fortunately it is, using any of 3 different methods * if the links in the book are for your own products * If the links are for products for which you have resale rights * If the links are for 2-tier affiliate programs so that you collect the 2nd tier commission when a rebrander, who has signed up under you, makes a sale And so, if you use these techniques you can begin a viral marketing campaign which will continue to generate traffic and sales with little on-going effort on your part. EXCEPT for two issues we need to resolve 1) What happens if everyone rebrands the book and only makes purchases from their own copy? Well, I have found that in practise only a minority (say 10%) will take the time to rebrand a book which means that the majority (90%) will be reading your book and purchasing from YOUR links. So only 10% will be 'lost' to you . . . or are they? 2) Suppose you plan to produce a viral book. It's about a popular topic - so it's bound to have a wide circulation - but you can't find any of the three types of suitable links to put in the book, i.e. links to a product of your own, to products with resale rights or for 2-tier affiliate programs. Is there a solution? Yes - there are answers to both problems in my book "101 SuperTips" - they are actually tips 100 and 101. As you might expect this book is free, with valuable information linking to highly relevant products, and you can rebrand it, again for free. By all the rules above it's a candidate, I hope you agree, for 'the perfect viral ebook' and a profitable source of revenue for you. Harvey is the author of several viral ebooks including 101 SuperTips, a collection of unique Internet Marketing tips, which you can collect at http://www.supertips.com/101/ As a further example of viral marketing you can reproduce this article and change the URL to point to your own rebranded version.
At this year's Document Strategy Forum in Chicago, Sept. 10 - 12, Xerox's Shelley Sweeney and Karl Kaneen will lead sessions about how adding personalization to documents and using an efficient, automated ... The Office of the State Auditor on Aug. 28 released an audit report on the Texas Department of Transportation's Financial Forecasting and Fund Allocation. A Massachusetts state court has arraigned five men on charges they used fraudulent telemarketing practices to deceive over 1,000 donors to police and veterans' charitable organizations and then allegedly using ... Submitted by the Public Service Commission ATLANTA - The Georgia Public Service Commission said the number of Georgians registered on the Do Not Call List has passed the five million mark. SHENZHEN, China, Sept. 3 /Xinhua-PRNewswire-FirstCall/ -- Jingwei International Limited , one of the leading integrated marketing companies in China, today announced that management will be participating in the ... Jingwei International Limited , one of the leading integrated marketing companies in China, today announced that George Du, President and Chairman has informed Jingwei of his intention to purchase up to 100,000 ... Five men who allegedly used more than $100,000 they claimed they were raising for police and veterans charities for personal expenses are scheduled for arraignment this morning. Missouri Attorney General Jay Nixon pledged Tuesday to go after fellow politicians who make prerecorded phone calls to people's homes without properly disclosing who's behind them. Those pesky automated telemarketing calls could soon be disappearing. A Flash player error has occured, please make sure you have the latest Adobe Flash Player. Put aside the balloons and the baby kissing: The surest sign that it's an election year is an increase in lobbyist spending. With the Democratic National Convention just ended and the Republican National Convention just getting under way, it's no wonder New Jersey lawmakers are thinking about ways to improve the election process. Tired of those telemarketers interrupting your lunch, your snooze, or your favourite TV program? If so, you're definitely not alone, which is but one reason why as of Sept. As a deadline for a new cell phone no-call list approaches, more than 200,000 Wisconsin residents have signed up. Illinois Attorney General Lisa Madigan last week sued two Chicago-area auto dealers alleging deceptive direct mail practices, her office announced. " The Georgia Public Service Commission announces that the number of Georgians registered on the Do Not Call List has passed the five million mark. I was interested in a recent article in a leading marketing trade magazine, Advertising Age, about the relatively flat "advertising" spending in the past year - up about 1.7%, led by super-marketer Proctor and ... Commerce Bank has signed an agreement with Dallas-based Alliance Data's Epsilon business unit to provide the bank direct marketing services. The Talbots Inc. reported a net loss of $25 million for the second quarter, nearly doubling its net loss of $13.3 million in the prior year. The Tennessee Division of Consumer Affairs warns consumers to be aware of the various telemarketing frauds that are looking to get your money or personal information. |
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Dramatically Boost Your Exposure With A Press Release Do you have a website but seem puzzled to how you can drive in traffic? Or are you a brick and mortar business owner looking to bring in new customers? Either way, a press release may be just the answer you need to solve this dilemma.Here are a few things to keep in mind when writing a press release. Getting Your Business Listed for Local Search is Just the First Step The Public has Embraced Local Search and Want to do MoreAlthough Local Search only caught on in the last year, such queries already account for over 36% of all search engine queries. When a person adds a geographic term (like city, town, or zip code) to their search query, the results only show them the small pool of businesses located within that area - and not necessarily all of them. Boost Your Sales Copy With One Simple Tweak Do you want an amazingly simple trick to move far ahead of your competition and increase sales? 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How You Can Acquire Exclusive Rights To Products; Part 2 of 2 The steps to gaining exclusive rightsYou will need to give valid reasons to the manufacturer as to "why" you should have exclusive rights to his product for your specific niche markets. Don't be in fear of this requirement, believing you must be a fortune 500 company or at least doing millions of dollars per year in sales to be deserving of it. The Paradigm Shift of Internet Marketing There is a trend going on in the world of internet marketing. If you truly open your eyes and pay attention to everything in the internet marketing world, you will notice this specific trend that is rapidly invading our email inboxes from every internet marketing guru out there. How Quality Content Will Increase Your Traffic and Sales Are you aware of how vitally important and valuable CONTENT is to your online business? 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It's the principal factor behind some of the fortunes that have been made on the Internet. Website Promotion With Content Exchanges Ever hear about an idea that is so simple yet so powerful, you wonder why you hadn't thought of it before?Here's one: Content ExchangeInstead of the tired, increasingly ineffective reciprocal link exchange, webmasters are becoming very innovative in getting great links to their sites in other ways.Everyone is concerned about, or should be, their site growing and changing over time. Internet Marketing Online: How To Eliminate Your Competition Without Bloodshed Business thrives on competition.You've to be aware of your competition and do something to remain on top. Click here to return to the Internet
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