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Boost Your Business in 3 Simple Steps
For all those who still think internet marketing is rocket science, it isn't. Back in the middle of October in 2004 I decided to do these 3 things. (I've always 'done' them, but not as consciously or on as regular a basis.) I had big plans that were stalling, sites that had leveled off, and was feeling a bit overwhelmed. I'm sure lots of people can relate to that, eh? I'm also not sure exactly what or who made these things come to me. I read a lot, so I'm sure it's not an original idea, just one that finally hit home with me and I implemented. (Note: These are things outside of the add content, test headlines, etc types of things, that well, frankly, you just have to be doing on a regular basis.) Here they are: 1. Do something every day that will make you more money or grow your traffic and business. Just a few examples: - add incoming links - add a few more words to your PPC - buy an ezine ad - do a thank you exchange - raise your daily limits for a campaign that's successful - add a new source of revenue to a content site - from whatever the last resource you purchased, read/listen and implement one strategy 2. Do something every day that will save you time or money. A few of my own examples: - automate something - add a new FAQ and answer to your site - turn off your email software during your 'working hours' or at least for a while - same for IC software - set aside a limited time for your general email reading/answering - unsubscribe from a newsletter that you're no longer reading or finding helpful - cancel recurring payments on a program you've been promoting unsuccessfully, or that you keep saying "I'm going to have to cancel that." - get software to do the stuff you're spending too much time doing, ie link exchanges, AR, formatting etc - make some 'template' emails for answers to your most generally asked questions - make a notepad or text document containing linking information for your sites so you can quickly cut and paste from that when exchanging or requesting link exchanges with someone not using a script or not using the same script as you - before you buy something, look at the folder full of ebooks you already have and see if you might not already have something similar, or maybe even the same one that came as a bonus with something else you bought - pause or delete a PPC campaign that isn't working Okay, this could be a book by itself, but maybe you get the picture. 3. Help some one, any one, when there's nothing in it for you but good karma. (This doesn't have to be internet related.) - give a thoughtful reply to a post asking for suggestions or help (leave out your affiliate links, cloaked and uncloaked/redirected whatever) - answer (kindly) one of the many emails you get asking for information that's clearly posted on your site, or that anyone with half a brain should know the answer to. Thank them for asking. (Limit one for sanity's sake) - help your neighbor fix his garage door - email a webmaster with a piece of patched script or html code that you found broken on their site - or a dead link The key here is to do at least one from each of the three, trying to do them all will just put you right back where you were, overwhelmed, stalled, or worse hiding behind the excuse that you're busy, you're working all the time, but your business just isn't growing. I start the day with 1 and 2 and ask myself "What can I do today that will/should/could make me more money, increase my traffic, or help my business?" -- and -- "What can I do today that will save me time or money?" I like to do these first since it makes the rest of my day Gravy. Do Number 3 whenever the opportunity arises. It makes you feel good, trust me, and how you feel is directly related to how successful you are, especially in the eyes of the most important person you are dealing with, "you." I still have days, sometimes, where I don't hit all three. But more often than not, I get them all, and the results have been great. I also end my day by asking which things on the list I did for that day. A great re-enforcement and encouragement for continuing to follow through. If my examples don't fit your situation, you shouldn't have to think too hard to come up with something that does fit. Allen Williams is a professional educator, speaker and writer. Get a free subscription to the PowerMeUp Newsletter and Goal Setting and Getting Course with a bonus book for a limited time at: http://www.PowerMeUp.com Personal and Professional Growth
Advertising:- People really loathe telemarketers of any ilk or persuasion, p2pnet posted in September. Nov. 19, 2009--FOR IMMEDIATE RELEASE: EU Services, one of the largest direct marketing production companies on the East Coast, is celebrating its 40th anniversary. ROCKVILLE, Md., Nov. 20, 2008-The FDA today posted on its website a Warning Letter sent to Shionogi USA about a Professional NDC Sheet and a Cardinal Health NDC Sheet for Cedax. Wednesday night, three people were injured following an accident on Talbott Road in Belington in Barbour County, WDTV reported. Cellphone providers are warning against a scam circulating via e-mail regarding the CRTC's recently implemented do-not-call telemarketing list. VerticalResponse, Inc. , the leading provider of on-demand email marketing and direct mail solutions , today releases the results of a survey comparing how startups fare in adoption of social media and online ... Rogers Wireless, Canada's leading wireless carrier, is calling on the Canadian Radio-Television and Telecommunications Commission to permit Canadian wireless customers to block unsolicited, unwanted text ... Attorney General Wayne Stenehjem says seven companies have settled with the state for making prerecorded telemarketing calls. Company lost its funding. Outsourced. Caught in a merger. Downsized. Fired. It seems like every day I learn of another person who is on the job market. Direct marketers must work together to head off regulatory restrictions, developing cohesive solutions to advertising ethics and direct mail-delivery issues. An Arizona fundraising company used ex-felons to solicit donations on behalf of Iowa narcotics officers and families of missing children, then misled donors to believe the money would go to the organizations, a ... Transcontinental Inc. today announced the appointment of Brian Reid as President of its Printing Sector, effective immediately. Today's marketers want to stay competitive in an uncertain economy, but direct mail can be expensive. Direct mail doesn't have to be a shot in the dark. There are number of steps that direct mailers can take to make their marketing efforts easier and more effective. Nearly three of every four Americans register their phones with the national "Do Not Call Registry." But the concept comes with many loop holes and exemptions. TORRANCE, Calif. - PC Mall, Inc. today announced that it is scheduled to participate in the following upcoming investor conference: Tuesday, November 18, 2008 Speakers: You can access the webcast by visiting PC ... Shares of Valassis Communications Inc. fell to a record low Monday, as the Livonia-based direct marketing firm cut 100 jobs and reduced its profit forecast after posting a third-quarter loss of $5.2 million ... |
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Internet Marketing - You Have to Give a Little to Make a Little Internet marketing by definition is "the use of the Internet to advertise and sell merchandise or services."Most people when trying to sell their product/service go for the cheapest solution possible; why pay $40 for 2,000 targeted visitors when you can pay $2 for 1,000 untargeted visitors (resulting in 20,000 untargeted visitors for $40), why buy a banner on the top of the page when the bottom is half the price, why pay for Adwords when I can try to optimize my web site for search engines for free. Click here to return to the Internet
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