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Why People Will Look Back In Years To Come And Wish They Were You
It's true. Just think about it for a minute - the World Wide Web as we know it has really only been around for around 10 years or so. So everyone who already has a website and is getting business through it, or improving their business in some way by having one, is truly at the forefront of the web. You are one of the early-adopters of this technology and although global Internet take-up is still rapidly increasing (around 800 million Internet-users worldwide the last time I counted) businesses that truly embrace the medium are few are far between. So in years to come when everyone else wakes up to real the importance of the web they will look back and wish they had acted sooner - like you are doing! "But Mike, I Don't Know How This E-Business Stuff Works" Woah there, easy tiger! Let's just rewind a moment to when the telephone was invented. It came along and people saw the benefits of using it. It revolutionised the way people communicate with one another and shrunk the distance between customer and buyer beyond measure. You will be familiar with the fact that this era of business is now referred to in history books as the Age of T-Business. Also - cast your mind back to the creation of the facsimile machine. Another great wonder of the modern world that could magically transmit paper electronically. Businesses the world over embraced it enthusiastically and the grand age of F-Business was born. What? You don't believe me? Well of course you shouldn't and why should the existence of terms like E-Commerce, E-Business, E-Shopping, E-Procurement and N-E-oldnonsense be different? It is not E-Business. It is not E-Commerce. It is not E-Marketing. It is just business. It is just commerce being done via another channel. It is just marketing your products and services in another way. Some customers will find you via advertisements. Some will track you down via word of mouth. Others will contact you directly using T-Business and others will locate you using the World Wide Web. Not E-Business - just business, done another way. "So What You're Saying Is That I'm A Flag Bearer?" Well sort of, yes. You are running out front trying and testing things first and enjoying the rewards of being the pioneer as a result. Embrace all the options the web and electronic communications offer you - why not bin your brochures and contact all your prospects by email without having to pay for a single stamp?! Create an online shop and sell stuff while you sleep. Market your product to anyone on the web anywhere in the world. It's a global marketplace but only a fraction of the world's businesses are doing anything about it! Make sure you're one of the people in the right fraction! Michael Cheney is Author of The Website Marketing BibleTM. Take the Free 7-Part Course "Internet Marketing Made Easy" and get your free sampler of 'The Bible' here: http://www.websitemarketingbible.com/marketing/
Attorney General Wayne Stenehjem says seven companies have settled with the state for making prerecorded telemarketing calls. Company lost its funding. Outsourced. Caught in a merger. Downsized. Fired. It seems like every day I learn of another person who is on the job market. Direct marketers must work together to head off regulatory restrictions, developing cohesive solutions to advertising ethics and direct mail-delivery issues. An Arizona fundraising company used ex-felons to solicit donations on behalf of Iowa narcotics officers and families of missing children, then misled donors to believe the money would go to the organizations, a ... Transcontinental Inc. today announced the appointment of Brian Reid as President of its Printing Sector, effective immediately. Today's marketers want to stay competitive in an uncertain economy, but direct mail can be expensive. Direct mail doesn't have to be a shot in the dark. There are number of steps that direct mailers can take to make their marketing efforts easier and more effective. Nearly three of every four Americans register their phones with the national "Do Not Call Registry." But the concept comes with many loop holes and exemptions. TORRANCE, Calif. - PC Mall, Inc. today announced that it is scheduled to participate in the following upcoming investor conference: Tuesday, November 18, 2008 Speakers: You can access the webcast by visiting PC ... Shares of Valassis Communications Inc. fell to a record low Monday, as the Livonia-based direct marketing firm cut 100 jobs and reduced its profit forecast after posting a third-quarter loss of $5.2 million ... I am not joining the Do Not Mail campaign, and neither should you. First, we had the opt-in and opt-out clauses in our e-mails, then we needed a double approval to get our e-mail messages past all of the ... Telemarketers who make unwanted phone calls to Mississippi residents or fail to pay a $1,000 annual fee for the state's no-call list could soon find themselves on the other end of an unpleasant conversation ... Vodacom, SilverstoneCIS and Multimedia Solutions scooped the Inkosi Award for the AdMe Optin Mobile Marketing Platform campaign at the Direct Marketing Association Assegai Awards last night, Thursday, 6 ... TELEMARKETING calls, bad drivers and poor customer service are our most irritating bugbears, 4400 people have confirmed. The presidential election is over a ' finally! a ' and we can all breathe a sigh of relief after two years of fundraising, debates, attack ads, Saturday Night Live skits and a ' oh yes a ' issues. The Oxford OPP is warning the public to be wary of telemarketing calls involving replacement windows for their homes. Research and Markets has announced the addition of the "Direct Marketing Market Place 2009" directory to their offering. |
RELATED ARTICLES Silver Surfers: Successful Online Marketing to Seniors If you are marketing to an older audience, don't discount the value of a website. People over 50 account for more than 50% of discretionary spending in the United States, and they are going online to buy. The 9 WORST Internet Marketing Mistakes Have you ever wondered how can you possibly figure out how to market your Internet business when you're bombarded with so much conflicting information? Lots of "how to" advice applies to many online businesses.But avoiding common marketing mistakes will work for EVERY business. Arrgh. . .Those Stupid Internet Marketing Cliches Are True! If you have read any internet marketing resource ever created, you have no doubt seen simple, one sentence, pot-shot solutions to all of your problems: You will only be successful if you think you are successful. You will make money if you work hard. What The Home Shopping Networks Can Teach Us About Online Marketing Who would have thought that a TV network dedicated to selling products on a cable network could become a success?Besides most people hate commercials? What would make them sit down, watch a shopping network and, ultimately, buy?Simple? the networks applied principles that have been selling products for hundreds of years.1. Its a Community Thing! You have this great website, you have sent out e-mails regarding your services, printed out hundreds of brochures which you have given to friends and relatives, but what you really need is to get people talking about what you offer. You know that if you can do that, people will recommend you to others and your client base will begin to grow. How To Make A Lot Of Money On The Internet Doing Nothing "You can make a lot of money on the Internet doing nothing!" That's the number one Internet marketing myth.It's an urban legend, of course. Why You Must Have More Than One Niche Sites Have you heard of diversifying your investment portofilio?No? Well, it's extremely famous in financial planning.Those financial planners will tell you that in order for you to minimize risk of lost, you should have different types of investment to generate multiple income streams. An Introduction to Mortgage Marketing The other day I had an appointment to meet with a client about a real estate classifieds website. We decided to meet at a local restaurant and discuss the project over a few beers and oysters. How To Pull Massive Profits From Resale Rights Instantly What's in your name?I'm not trying to be funny here, this basic question holds the key to you making much more money with your resale rights business than you probably realized.May I ask again then: "what's in your name"?If you look at it, the main difference between your name and everyone's else is well, it's different. Keys To Successful and Profitable Niche Marketing The market world is increasingly becoming specialized. Instead of offering a wide variety of goods or services, businesses prefer to cater to a select few. Some Practical Guidlines for Getting Involved with Internet Marketing This article addresses the 'how' and 'when' of getting involved with internet marketing.In this country we have been saturated with myths of instant wealth and fortunes made overnight. Dumb Money And Smart Money One of my goals online is to give you the total picture and tell you everything you need to succeed in your own Internet Marketing Business.This internet marketing "stuff" has been a God send for me and it can be for Anyone of you who will apply yourself and be very, very serious with it, not get rich overnite - but I am talking about coming in to this "net marketing world" with the same attitude that I came in with. Im Talking, But is Anyone Listening? Internet marketing is a wonderful thing, but it has it's drawbacks. For instance, if you own a brick and mortar store you have a *physical* presence that gets noticed. The Struggling Internet Marketer Instead of giving you advice on how to make a million bucks, and pretending to be famous and wealthy, I would like to talk about all the net-prenuers who aren't making a living on the information superhighway.Everytime you turn around, someone is trying to sell you the next sliced bread, or the answer to your prayers. Take the Guesswork Out of Niche Marketing Many of us learn from the Gurus that we should identify a niche and dominate it, so we can make money online. They give us brief glimpses about what is to be done, like identifying a niche market by browsing magazines and hanging around in forums and discussion groups to see if we can be hit by an idea brainwave. Website Sales: 10 Super-Charged Tactics To Spark Up Your Sales If your website sales are down and you desire to spark it up, here the secrets to do so:1. Spend money on targeted advertising instead of mass media advertising. How to Tap the Profits Hidden in Your Internet Business! I'd like to show you five secret strategies to extract profits hidden in your Internet business. Pay particular attention because any of these can boost bottom line revenue fast. The 3 Secrets of High Traffic Sites It seems to be in vogue these days to downplay the importance of web traffic. It's popular (and perfectly valid) to say things like: "Traffic is worthless if you don't turn it into money. 5 Keys To Making Money Online Would you believe there are tens of thousands of people who have found ways to make money online? Not only that, but their incomes are significant and growing, due to little competition and low cost of entry. If I can do it, then there is no reason why you can't. Online Promotion Ideas: How To Use 10 Free Bonuses To Increase Your Sales & Profits Free bonuses are like honey that can get your website visitors hooked to you and make them to keep buying from you.So, below are some online promotion ideas to help you implement this. Click here to return to the Internet
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